Pricing Analytics (Reporting & Insights)

Pricing analytics are the metrics and associated tools used to understand how pricing activities affect the overall business, analyze the profitability of specific price points, and optimize a business's pricing strategy for maximum revenue.

In this article, I will provide an in-depth analysis of pricing.

> Insights Covered In The Dashboard.

The Average Price Of

Tomato

From January 2017 to March 2022.

1. This data visualization shows the percentage difference in the average price of Tomato in selected cities compared to the overall average price (₹ 4.14) for all locations from January 2017 to March 2022.

2. This is a fictitious sample data.

3. The cities are ranked by the overall average price for each location for the entire period, from highest to lowest average price.

4. How to read the data.

When you hover over on any particular state chart you will see the following information from the tool tip section.

State: West Bengal, WB (State ranked by the overall average price).

Month Of Date: March 2022 (Hovered Month).

% Distance From Average: 30.62%.

(Overall Average price of all locations i.e 4.14 difference against the march month).

Price: ₹ 5.46

Current Month Price: ₹ 5.46

Previous Month Price: ₹ 5.41

% Difference from Previous Month : 0.90%.

(% Difference in of current month vs previous month difference).

You can view the above dashboard in tableau public under my profile. I'm attaching the link here : https://public.tableau.com/app/profile/gowtham.v5654/viz/PriceAnalytics-AvgPriceTomato/PriceAnalytics-AvgPriceOfTomato